FERRARI

Giulio Ferrari: the father of great Trentino sparkling wines

A winery that needs no introduction, whose legend was born thanks to the intuition of one man, Giulio Ferrari, and his dream of creating a wine in Trentino that could compete with the finest French champagnes.

Giulio Ferrari was a true pioneer: he was the first to recognize the extraordinary potential of his land, and he was the first to introduce Chardonnay to Italy. This is how he began producing a few carefully selected bottles with an obsessive focus on quality.

These wines immediately won the hearts of the most demanding enthusiasts, who had never before found such elegant, refined, and surprising sparkling wines in Italy. However, having no children, Giulio Ferrari sought a successor to whom he could entrust his dream.

The successor: Bruno Lunelli and the definitive affirmation

Among the many contenders, he chose Bruno Lunelli, owner of a famous wine shop in Trento. Thanks to his passion and entrepreneurial talent, Bruno managed in a very short time—in the first half of the 1950s—to increase production without ever compromising on quality, following the same path traced by the founder.

The tradition continues, and Bruno Lunelli passes on his passion to his sons: under the guidance of Franco, Gino, and Mauro, Ferrari becomes the leader in Italy and synonymous with the Italian toast par excellence.

During these years, some of the labels destined to go down in history were created: Ferrari Rosé, Ferrari Brut Perlé, and Giulio Ferrari Riserva del Fondatore.

The present: the Italian benchmark for the classic method

Today, more than a hundred years later, Ferrari is synonymous with the best Italian sparkling wines. With a vineyard area of around 120 hectares, production is close to four and a half million bottles per year: unique wines, true hymns to the greatness of an unrivaled winery and a region—Trento—that has proven itself capable of offering some of the best sparkling wines in the world.